Spotify | Motion Language & Visual Identity
For this project, I reverse-engineered Spotify’s visual identity to build a fully functional marketing campaign from scratch. The core challenge was translating their strict color palette and signature motion language into a dynamic key visual entirely within After Effects. Operating under a tight deadline, I relied heavily on precise graph editor work to ensure absolute frame-accurate synchronization with the soundtrack. The result is a fast-paced, audio-driven edit that meets the highest technical standards of the motion design industry.
